The Art of WHY is a book about finding your purpose in both life and business then mastering it.
Be honest with yourself… WHY are you in the business you are in? Are you in this for the cash? The power? The fame? To help others? All of these? None of these? This book will help you learn how to answer the right questions first, then keep your WHY as the motivation in every phase of building your business. When worked thoroughly, the 10 steps from The Art of WHY will transform the way you prioritize and master your WHY.
Frankie Russo, owner of Potenza's family of companies, 2 time INC 5000 award winner, and new author of “The Art of WHY”, shares insight from years of experience, soul searching, and interviewing people who have mastered their life's mission. "They say the darkest hour is before dawn. I believe the darkest time is before you find out WHY you are here. It took a cold, hard slap of reality for me to finally realize I needed a better way of life. I had to admit, I wasn't where I wanted to be. I found myself asking, WHY am I here? In other words, what is my true purpose for living? This book is my story of how I answered that question and how you can, too."
I sat so merry in my abode
Loving hands around me
I dreamt of such glorious days
One day i would see
I remember the day I left
My room
I closed the door behind me
One quick look again
Then walked away
The room which would always remind me
The glorious days I had dreamt
I did merrily spent
How little did I then know
Life turns on a dime
My room is now not as it was
When I closed the door
Behind me
My room now is a prison
But not how one would invision
It is one of sorrow and grief
Sadness burns into the bare walls
I catch my breath
And weep
Why did thou'st doth betray?
The room which once embraced me
I ask with riddled heart
Jagged and torn
Which wicked riddles have I thus sought?
I sit still
I am now my room
No dreams as once before
I age before my open door
In my room long ago
I sat merrily in my loving abode
Loving hands did hold me
All gone
My room and myself
Now one
Two thrust to be together
Forever
Alone